Area hotels could see decline in revenue in 2009 - Nashville Business Journal:

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percent decline in revenue per availabl e room this year comparedto last, accordintg to Atlanta-based , a national management consultinvg firm specializing in the lodging industry. This declines is greater than the 17.5 percent drop in RevPAR forecastf for theoverall U.S. hote l industry in PKF’s recently released June 2009 HoteHorizons report. “In 2009, San Antonio hotele are projected to achieve an occupancy levelof 56.7 down from the 65.2 percent mark achieved in says Randy McCaslin in the Houston office of PKF Consulting. “Giveh the increase in the competitive nature of thelocal market, average daily room rates are expectesd to fall from $110.19 in 2008 to $98.
74 in 2009, a decline of 10.4 The decline in the average occupancy rate for San Antonioi hotels is due to the combination of a 5.5 percenyt fall off in the demand for lodging accommodations, exacerbateds by an 8.7 percent increase in the supply of new hotep rooms, the PKF report states. Unfortunately for local area revenue per available room is not expected to achieve sustained growtuh until the third quarterof 2010, the reportg concludes. Until then, market conditions are favorablefor travelers, but troublesomre for owners and operators.
The June 2009 Hotelk Horizons forecast report for San Antonio is availableat